SHL LA SUPPLY Brand Story

From Screen Printing Roots to Digital Decoration Innovation

In the fast-evolving world of garment decoration and customized printing, success belongs to companies that understand both craftsmanship and technology. At SHL LA SUPPLY, our journey has always been driven by one mission: to help print businesses grow with reliable equipment, certified materials, and hands-on support.

Built from the Ground Up

SHL LA SUPPLY was founded in 2017 by Franky Wong in Denver, Colorado. What began as a small warehouse operation in Longmont serving the screen-printing industry has grown into a trusted supplier for customers across the United States, Canada, Mexico, and Latin America.

In our early years, we focused on supplying essential screen-printing consumables, including:

Working closely with print shops gave us a deep understanding of production challenges, quality requirements, and the importance of dependable supply chains. These experiences laid the foundation for what SHL would become.

Earning Industry Recognition Through Global Trade Shows

From the beginning, SHL believed that innovation comes from staying connected to the industry.

Over the years, we have actively participated in major international trade shows, including:

These exhibitions allowed us to showcase our products, learn directly from industry professionals, and build relationships with customers worldwide.

More importantly, these events helped establish SHL as a recognized name in the digital printing and garment decoration community, opening doors to customers throughout:

United States & Canada & Mexico & Colombia & Argentina & Brazil & Other Latin American markets

Transitioning from Supplies to Manufacturing Solutions

In 2018, SHL took a major step forward by entering the printer manufacturing sector.

Our first DTG (Direct-to-Garment) printer platform utilized Epson printhead technology and was designed to provide an affordable, reliable alternative for growing businesses.

From day one, we focused on:

  • Strict quality control 
  • Practical engineering 
  • Comprehensive customer support 
  • Long-term equipment reliability 

This customer-first approach quickly earned the trust of print shops and entrepreneurs looking to build sustainable businesses.

Strategic Expansion to Miami

As international demand increased, SHL relocated its operations from Denver to Miami, Florida in 2019. The move significantly improved logistics and export efficiency for customers throughout the Americas.

During this important period, we received invaluable support from International Procurement DBA (ISC) and its CEO Richard Durie, whose guidance and partnership contributed greatly to SHL's international growth and operational development.

Their support helped accelerate our expansion into global markets and strengthened our ability to serve customers beyond the United States.

Becoming an Early Leader in DTF Printing

Also in 2019, SHL entered the emerging DTF (Direct-to-Film) printing industry.

At the time, DTF technology was still in its infancy, and the market faced many challenges:

  • Ink and printer compatibility issues 
  • Frequent printhead clogging 
  • Poor transfer film performance 
  • Inconsistent adhesive powder bonding 
  • Powder clumping during storage 
  • Unstable production workflows 

Rather than avoiding these problems, SHL worked directly with customers, engineers, and manufacturing partners to solve them.

This commitment to continuous improvement led to the development of more stable DTF solutions, including:

Today, our products are designed to meet professional production standards and deliver consistent results across a wide range of applications.

SHL LA SUPPLY 6 Station Carousel Fully Auto Heat Press including Feeder/Peeler/Puller For POD Business

Quality Without Compromise

At SHL LA SUPPLY, quality is never an afterthought.

To ensure safety, consistency, and international compliance:

Certified Materials

  • OEKO-TEX® Certified DTF Inks 
  • OEKO-TEX® Certified Hot Melt Adhesive Powders 
  • OEKO-TEX® Certified Transfer Films 

Certified Equipment

  • CE Certified Printers and Equipment 

Certified Manufacturing

  • ISO-Compliant Manufacturing Management Systems 

These certifications reflect our commitment to helping customers operate with confidence while meeting the demands of today's global market.

Powering the Growth of Modern Print Businesses

As DTF technology matured and gained widespread adoption after 2021, SHL expanded its equipment lineup to support businesses of every size.

Our solutions now include:

DTF Printing Systems

Whether customers are launching their first custom apparel business or scaling a high-volume production facility, SHL provides solutions designed to fit every stage of growth.

To support POD (Print-On-Demand) and high-production workflows, we also introduced:

This integrated ecosystem helps customers improve productivity, reduce labor costs, and maximize profitability.

Expanding Beyond Apparel Decoration

Following our move to Los Angeles, California, SHL continued to evolve alongside market trends.

As UV DTF technology emerged, customization opportunities expanded far beyond garments.

Today, SHL offers solutions for decorating:

  • Acrylic 
  • Glass 
  • Plastic 
  • Metal 
  • Promotional Products 
  • Packaging 
  • Signage 
  • Consumer Goods 

Our expanding product portfolio includes:

By continuously introducing new technologies, we help customers stay competitive in an increasingly diverse personalization market.

SHL DTF/Screen Material Auto Heat Press with Air dual head Sliding model -- SHL6040P2

Local Support That Makes the Difference

Technology alone does not guarantee success.

What truly distinguishes SHL LA SUPPLY is our commitment to customer success after the sale.

Our support services include:

  • Equipment installation assistance 
  • Operator training 
  • Technical troubleshooting 
  • Phone support 
  • Email support 
  • Remote diagnostics 
  • On-site service when needed 

We understand that downtime costs money, which is why our team works quickly to help customers stay productive.

To further support our community, SHL operates a dedicated showroom and training center in Santa Fe Springs, California, where customers can:

  • Experience live equipment demonstrations 
  • Attend educational workshops 
  • Learn production techniques 
  • Explore new business opportunities 
  • Receive hands-on training 

Looking Ahead

From a small screen-printing supply warehouse in Colorado to a trusted provider of DTF, UV DTF, and digital decoration solutions across the Americas, SHL LA SUPPLY has remained committed to one principle:

Helping customers build successful printing businesses through reliable products, certified quality, and responsive support.

Whether you are completely new to the industry or ready to scale an established operation, SHL LA SUPPLY is committed to providing the right equipment, the right materials, and the right expertise to help you grow.

SHL LA SUPPLY

Your Trusted Partner in DTF, UV DTF, Screen Printing, and Digital Decoration Solutions.
Quality Assured. Innovation Driven. Customer Focused.